Pierre Roustan

PIERRE D. ROUSTAN 4340 Regent St.  Wayland, MI 49348 - - Professional Profile A passionate, inventive and results-oriented Creative Marketing Wordsmith with over 10 years of professional experience in the written word. Long-form and short-form copywriter with a malleable style to mold an authentic voice, matching the needs of the client and demographic. A record of increasing viral potency of web content, social media development and search engine optimization. Skilled at crafting words directing an immediate call to action in direct-response sales writing, marketing and advertising. Efficient in proofreading and editing all forms of documents in the literary, B2B, B2C and entertainment industries. An expert resume project writer with detailed analytical skills to determine which style and focus of document to write for the specific candidate. Areas of Expertise, Achievements & Memberships      American Writers & Artists, Inc. Member Ghostwriting & Consultancy Creative Content & SEO Marketing Skills Adwords, Adsense & Native Platforms Proofreading & Editing Experience      Fiction, Nonfiction & Poetry Aweber, GetResponse & Social Media Wordpress, Blogger, Medium & Quora Basecamp & Project Management Content Team Management & Mentorship Content Writing Experience Managed projects in web site, blog, social media content and press release creation for successful organizations such as Factury.co, the Organic Media Network, Golden Gate Organics, MOVE Guides, BRAVA Marketing, National Viral, FAF Magazine, New York Wine Events, Xanadu Marketing, Cloud Based MGMT Services, Wunder LLC, UpNest, Inc., QTS, WebpageFX, Trivone Digital Services, The Rainmaker Institute, Reality Laster, UpCounsel, Dice Holdings, Inc., Lens Shapers, Vertical Media Solutions, Halloo Communications, Valore Books, CopyPress LLC., Six Flags, Laws.com, Kit Kat Global, and SeatGeek. Additionally incorporated documented experience as an author to manage a ghostwriting project for a client’s autobiography. Creatively presented all content for all clients with the relevant information effectively and persuasively for a multitude of industries in technology, the job market, the legal industry, fundraising and nonprofit entities, film production, real estate, brand development, small business, hospitality and entertainment.         Created web site content for law firms in multiple states, keeping with national client guidelines and structuring information efficiently to align with proper search engine optimization standards. Completed up to 17 pages for each project per week deadline mandated by the legal marketing company. Additionally crafted blog articles for law firm web sites, designed to increase lead generation and promote profitability in the legal industry. Developed 6,000+ words daily for a content creation firm, which provided the legal industry and prospective clientele arena with quality information on how the process works for a variety of fields. This included numerous aspects in divorce law, immigration law, employment law, adoption law and probate law. Crafted the descriptive web content for theme park rides. Wrote over 7,000 words for the project under a deadline of seven days, which resulted in quality key marketing and advertising to draw prospective customers. Researched daily on the evolving status of law development, which kept all content current and relevant in today’s society seeking out legal representation and assistance. Facilitated the professional development of resume, cover letter and curriculum vitae writing for a major national document preparation company. Crafted a resume and cover for a client, who submitted to four prospective employers and received two job offers in return. Resulted in results of CEOs, vice presidents, executive protectors, doctors, accountants, manufacturing professionals and salespeople achieving progress and success in obtaining jobs. Produced unique, stylistic link-bait content for a professional college blog run by a national textbook company. Content gained readership online to increase profitability for the company and social media presence. Conceptualized firm and grounded marketing ideas into writing projects for homepage content to increase traffic on a fundraising candy company web site. Rejuvenated content by reworking it and achieving high marks for touching on salient points of truly successful fundraising and communicating those ideas effectively. Contributed to the major development of a global candy campaign through the use of social media creative development. This increased the popularity of the product, resulting in massive traffic flow on Facebook. Pierre Roustan Curriculum Vitae ■ Page Two Content Writing Experience (continued)   Formulated the entire gamut of product descriptions for an alternative health company, which provided considerable efficiency and expediency in bridging customer relationship management. This resulted in improved understanding of products and enhanced sales. Reviewed technological products for a telecommunications company revolving around small businesses, popular smartphone and tablet applications. This successfully merged an ability to link-bait richly diverse and entertaining content with the skill to communicate technical information about a product. The result was a viral increase in online traffic. Sales Copywriting Experience Identified the needs of the client from a sales content perspective, analyzing and testing controls for efficiency, observing competitive examples and developing efficient solutions to revitalize sales content for print, internet, social media and email campaigns. Utilized knowledge of SEO practices and print brochure sales strategy to optimize marketing and advertising content for companies and sole proprietorships, such as C2Eventz, SNAD, Inc., Ethical Care, Dr. G Williams, Vertical Media Solutions, Soundzipper, Clear Path Copywriting, CopyPress LLC., Highest Path, the Global Training Institute and Taylor Online Marketing. Devised sales content structure in long- or short-format with appropriate voice and demographic targeting to increase prospects of direct marketing call-to-action results. Wrote brochures, sales letters, product descriptions and flyers under strict deadlines, minimal need for edits and worldclass results in bringing additional sales to the clientele bottom line. Utilized current controls, asked relevant questions for a systematic development of a course of action, and consistently provided quality content for a wide range of industries, including professional training, entertainment and home improvement. Acquired the vital ability to incorporate research and development, enhancing the sales copywriting process for additional industries with reference and observance of relevant target demographics.    Operated under the CEO of a major national document and interview preparation firm, as the creative content developer, to bring in new business and stimulate self-sufficiency. Crafted effective print brochures, pamphlets and other literature complete with unique and creative imagery formatted with content strategically to catch the eyes of potential customers. This increased customer calls and inquiries by 200% in 1 month. Developed optimized landing pages for an Australian global holistic health company to increase sales and maximize visibility. Utilized unique selling propositions, incorporated research, reviewed competition and assessed results to attain world-class conversions. This strategy propelled the corporation toward compelling SEO results of up to 100 additional web site clicks daily. Wrote rush orders for squeeze pages, landing pages and sales content for a major entertainment figure to promote conferences, publication marketing campaigns and other profitable ventures. Identified the needs of the client to deliver compelling results in metrics, product awareness and overall customer traffic. Proofreading & Editing Experience Developed experience in copyediting, content editing, line editing, proofreading and literary fixing for Factury.co. Apprenticed under the Editor-in-Chief of Eirelander Publishing to focus on quality editing skills as a junior editor and copyeditor for a multitude of novels in a variety of genres, such as horror, science fiction and romance. Additionally contracted specialized editing and proofreading projects for screenplays and playwrights. Worked for a national offline captioning company called Closed Captioning Services, Incorporated. Held the esteem of efficient, excellent and enterprising creation and editing of documents with uncompromising accuracy and skill.   Edited captions offline for major TV channels, HGTV, DIY Network, Fine Living and Food Network. 10 or less grammatical errors in files of over 10,000 words transcribed. This resulted in first-rate quality control of caption development to provide hearing-impaired viewers with the ability to enjoy home entertainment. Developed optimized landing pages for an Australian global holistic health company to increase sales and maximize visibility. Utilized unique selling propositions, incorporated research, reviewed competition and assessed results to attain world-class conversions. This strategy propelled the corporation toward compelling SEO results of up to 100 additional web site clicks daily. Pierre Roustan Curriculum Vitae ■ Page Three Proofreading & Editing Experience (continued)    Operated under the CEO of a major national document and interview preparation firm, as the creative content developer, to bring in new business and stimulate self-sufficiency. Crafted effective print brochures, pamphlets and other literature complete with unique and creative imagery formatted with content strategically to catch the eyes of potential customers. This propelled the company toward a 200% increase of customer calls and inquiries in 1 month. Assisted in the development of three dedicated novelists in their pursuit for publication by going through specific line edits, suggesting improvements, cutting filler words, spotting errors and providing overall feedback of creative works. Collaborated efficiently with authors to construct the very best works for publication, which resulted in increased book sales, continued consecutive published pieces and multiple book deals. Examined, evaluated and reconfigured a screenplay of over 60 pages of text within 2 days. Corrected formatting, grammar and sentence structure. Publishing Credentials Greeting Card Magnet “Thought Bubbles” Avanti Press, 2012 MALUMUNUS (Book 3 of the “Divine Covenant”) To Be Released CHIMERA FALLS (Book 2 of the “Divine Covenant”) June 2016 THE CAIN LETTERS (Book 1 of the “Divine Covenant”) December 2015 Education Bachelor of Liberal Arts in English with Emphasis in Writing, 2003 University of Illinois at Chicago Work History Factury.co Organic Media Network Golden Gate Organics Xanadu Marketing Vertical Media Solutions Trendy Butler National Viral Mark Benyaminov Holdings UpNest, Inc. Wunder LLC New York Wine Events FAF Magazine Blazing Copy CaCafe WebpageFX, Inc. 2018-Current 2017-Current 2016-Current 2014-Current 2012-Current- Webpage FX, Inc. The Rainmaker Institute UpCounsel Dr. G Williams Reality Laster Lens Shapers Laws.com Six Flags Halloo Communications Valore Books Highest Path Kit Kat Global CopyPress LLC Eirelander Publishing Closed Captioning Services, Inc. - Work Phone- - http://pierreroustan.wordpress.com