Qiniselani Lekoane

QINISELANI LEKOANE-- WORK EXPERIENCE Designa>on: Company: Dura>on: Digital MarkeOng | Data | Mng. Consultant Accenture Digital Jan/Feb, 2018 – April, 2019 Designa>on: Company: Dura>on: Digital MarkeOng | Manager | Strategist FetechThem | Tritech Media Group Feb, 2016 – Dec/Jan, 2017 Designa>on: Company: Dura>on: Digital MarkeOng | Specialist | Co-ordinator CubicICE MarkeOng & AdverOsing Agency Jan 2015 – Feb, 2016 Designa>on: Company: Dura>on: MD - Digital MarkeOng | Strategist | Specialist Qbitneh Digital Agency [ Started Part-Ome ] Jan 2013 – Jan, 2015 Designa>on: Company: Dura>on: EDUCATION Msc Digital Marke>ng - [SOll underway - EQF Level 7] [ Research Topic ] - [ Using Advanced AnalyOcs to Architect relevant Customer Experiences ] ♦ Dip. Digital Marke>ng – [ 1 year ] ♦ Accelerated Management Development Program – [ 1 year ] ♦ I.T Systems Engineer [ MCITP ] – 2 years ♦ Computer & Network Engineering [ A+, N+ ] - [ 1 year ] ♦ End User Compu>ng – I.T Fundamentals – [ 1 year ] FUNCTIONAL EXPERTISE Qiniselani has significant experience in all things Digital - Data, Marke6ng Technology, Innova6on, Strategy and Planning. • • • • • • MARKETING & CONSUMER ANALYTICS MODELLING TECHNIQUES: • • • • I.T Systems | Analyst | Engineer Bureau Veritas Inc. Feb 2013 – Dec, 2013 Designa>on: Company: Dura>on: I.T Support | Technician | Administrator CooperaOve CompuOng July 2010 – Jan 2013 Designa>on: Company: Dura>on: I.T Technician | Graphic & Web | Designer Tosyn Computers Jan/Feb 2008 – June, 2010 Digital MarkeOng Channels………………………………………………. Data VisualizaOon………….………………………………………………… Data Wrangling………………..……………...…….……………………….. Digital MarkeOng & Consumer AnalyOcs………………..……...... MarkeOng Technology IntegraOon....….……………………………. Digital InnovaOon, Strategy and Planning.………………………… New Product Design Pricing AnalyOcs AdverOsing [basic regression] Sales and PromoOon • • • • Perceptual Mapping SegmentaOon Consumer Choice Modelling Customer LifeOme Value DIGITAL MARKETING COMMUNICATIONS DIGITAL CHANNELS: • • • • SEO OpOmizaOon PPC [SEM | Social ] Display AdverOsing Email MarkeOng LEVEL: DIGITAL CHANNELS: | Expert | Expert | Advanced | Advanced • • • • Mobile MarkeOng Social Media Management Digital Channels Strategy Planning and ExecuOon LEVEL: | Expert | Advanced | Expert | Expert