RAJWANT SINGH
248, Edenbrook Hill Drive, Brampton, L7A 2W--
HIGHLIGHTS OF QUALIFICATIONS
10 years’ experience in the IT (Websites, Digital Marketing, Designing).
Bachelor of Technology degree in Computer Science.
Masters in Business Administration specializing in Marketing.
Website Development: JPEG/PSD to HTML/Wordpress, development, customization, graphics, content, images, search engine optimization, social media marketing and ad campaigns, PPC.
Working Knowledge of Windows, MS (Word, Excel, Powerpoint), Adobe (Photoshop, Indesign), peripheral driver and servers.
Knowledge of network setup, management, troubleshooting, MAC binding, User access restriction etc
INFORMATION TECHNOLOGY SKILLS
Operating Systems: Windows 98/NT/2000/XP/Vista/10
Computer Software: MS Word, MS Excel, MS PowerPoint, Adobe Photoshop, Adobe Indesign, Corel Paint Shop Pro, Corel Draw
Languages: HTML, CSS, PHP,
Hardware: Modems, Switches, Hubs, Routers, Printers, Network Interface Cards, Hardware Peripherals, VoIP Machines, Fax Machines, Video Projectors
Protocols: TCP/IP
Website CMS: Wordpress, Joomla, Square Space, Wix, Woo Commerce, Magento.
Project Management tools: Trello, Asana, Basecamp, Orangescrum
SKILLS AND EXPERIENCE
Website development
1. HTML, CSS, Bootstrap based website designing and customization
2. JPG/PSD to HTML/Wordpress conversion
3. Dynamic website development using CMS like Wordpress, Joomla, Square Space, Woo Commerce.
4. Wordpress template designing and customization
5. Wordpress plugin customization
6. Shopping Cart/ E-commerce integration and management. Product entry, payment gateways and order management.
7. Malware removal, site backup, site up-gradation and server management.
Graphic designing and Editing
1. Creation of banners, ad posts, product images etc using softwares like Adobe photoshop and Corel etc
2. Designing brochures, pamphlets, hand-outs etc using Adobe Indesign, Photoshop, etc
3. Editing product images to increase clarity, remove backgrounds, remove shadow etc.
4. Enhancement of images
Search Engine Marketing (SEO)
1. Expert handling of onpage and offpage SEO issues on static and dynamic websites.
2. Handling SEO plugins on CMS like Wordpress and customising them to client’s requirements.
3. Performing keyword research, competitor research, google penalty check etc
4. Writing/Re-writing meta tags
5. Managing webmaster and analytic accounts, generate reports
6. Monitoring ranking and perform tasks to improve ranking (offpage SEO/link building)
Social Media Management/Marketing
1. Creation and maintenance of social media accounts on all popular social media platforms like facebook, twitter, instagram, youtube etc
2. Creation of unique content for social media posts in form of attractive images, info-graphics, banners etc
3. Creation of video clips for video marketing and slide shows also.
4. Monitoring social media accounts and answer user comments etc
Paid Advertisement campaigns
1. Configuring digital paid campaigns for adword, facebook, insta.
2. Running and monitoring campaigns.
3. Creating goals and monitoring analytics data for conversion.
EMPLOYMENT HISTORY
Web & Digital Marketing Manager April18 – Now
www.canadiantruckloan.ca, Ontario
Web & Digital Marketing Manager Jan18 – Mar18
UTS Group, Woodbridge, Vaugan, Ontario
Website Developer, Manager, SEO strategist 2015 – 2017
Tech Pumpkin IT solutions, Chandigarh, India
Court Manager 2012 – 2015
High Court, Chandigarh, India
Web developer, SEO strategist 2007 – 2012
WebGuruz Technologies, Chandigarh, India
EDUCATION
Master degree in Business Administration (Marketing) -
Punjabi University, Patiala, Punjab, India
Bachelor degree in Computer Science Engineering -
I.E.T. Bhaddal, Ropar, Punjab, India (P.T.U.)