Roshni Gautam

Roshni Gautam Computer Science & Engineering Anand Engg. College Cellular : - E-Mail :-Career Objective Qualified professional with solid experience in developing Social Media Optimization, SEO campaigns, Analytics, SE rankings monitoring, keyword research, Email Marketing, site auditing methods, and link building. I have a passion for optimizing websites to achieve business goals and a talent for improving organic SE rankings with my creative approach and thorough research and analysis. Personal Profile Father’s Name : Mr. Ram Ratan Gautam Mother’s Name : Mrs. Meena gautam Sex Date Of Birth Contact : Y 99, Sector 12 Noida, 201301 : Female :- Check my profile :- http://about.me/roshnigautam in.linkedin.com/in/roshnigautamseo/ https://plus.google.com/u/0/+roshnigautam http://gautam1892.wordpress.com/ Educational Profile Examination Specialization B.Tech Diploma Sr. Secondary Computer Science & Engineering Computer Science & Engineering School/college Anand Engg. College,Agra Board/ University UPTU Year of passing 2011 UPBTE 2008 83.00% JLN Polytechnic,Sitapur Percentage (%) 75.00% Science – Math SBVM Inter College,Kanpur UP Board 2003 66.00% Science SBVM Inter College,Kanpur UP Board 2001 61.00% Secondary Experience 5 year  2.4 Year Worked as SEO/Analytics Expert in I leads Infocom Pvt. Ltd.  2 Year Worked as SEO/SMO Expert in Konnect2India.  1.7 Year worked in Fervent Communication Pvt. Ltd.  Presently working as Digital Marketing Manager in Wininfosoft Technologies Certifications  Google Analytics  Adword  Google Shopping Certification  Hubspot Inbound Certification Responsibilities On-page Optimization Devising and implementing SEO strategies for large ECommerce websites with more than 10,000 products Conducting regular optimization of on-page content on various product pages Auditing title tags and meta data on a regular basis for search engine optimization compliance Working with the development team to analyze site code and provide recommendations based on SEO best practices  Conducting on-going competitive market analysis  W3C Validating.  Schema Integration, OG Integration, Twitter Card Integration, Pinterest Integration     Off-page Optimization         Procuring quality inbound links from blogs, forums and other relevant, content-specific sites Managing content (articles, press releases, etc.) to submit to various platforms/sites Making appropriate comments on relevant, do-follow blog sites to procure backlinks Generating and submitting product feeds to various shopping engines Exploring new online resources for generating backlinks Maintaining a company blog Leveraging Web 2.0 sites/platforms to publish content with links back to our sites Incorporating social media optimization to augment the traditional SEO activities Email Marketing       Maintaining a list of opt-in email addresses and leads Writing action-oriented, compelling emails to promote various products and brands Researching for ideas for deals and offers exclusively for subscribers Sending emails twice a month Sending emails a week before special days and holidays Monitoring click-through and conversion rates using Google Analytics & other tools SMO Activities:  Social Media Marketing, Twitter Card integration, OG Facebook Integration, Pinterest Verification.  Forum Posting.  Video-marketing: optimization, search, keywords, sponsored videos, marketing.  - E-Commerce: creation and generation of online sales opportunities.  - Reports: online sales, online positioning, online reputation, online results.  - Community: leading online communities, brand representation in different forums and communities.  - Online branding: searching, identifying and improving all brand-related aspects in social media. Video Promotion:  YouTube Slide Creation and video promotion and Other software, Youtube Adword.  Vimeo Promotion. Key Skills   Languages : HTML, CSS3, MySQL, PHP  Platforms : Windows, Linux  Tools & CMS : Opencart  Good skills in Web Development and Content Management System(CMS)- Wordpress, Shopify, Opencart. Wordpress, Dreamweaver, Adobe Photoshop, After Effect, Marketo, Sharepoint, Shopify, Specialization :Web Designing, Web Development & Domain,Web Hosting Expert, Operating System Area of Interest My Projects : Goodthings  Brocade  EMC  Amazon(Email Marketing)  Cadensworth  Ampac USA  NOTE Cosmetics SEO/ SMO Tool Used Net surfing , Blogging Keyword Suggestion Tool Keyword Density Tool Keyword Analyze Tool Traffic Analyzer Broken Link Checker XML Generator Web Page Editing Tool Website Uploading Tool SMO Tools Email Marketing Survey Marketing : Ad words, Word Tracker, SEO Book : SEO Chat, Webconfs, SEO Book : Google Insight, Google Traffic Estimator : Stat Counter, Google Analytic, Bitly, SEMRush, MOZ, Raven, SEO Profiler, Powersuite : Xenu, Dead-Links : XML-Sitemaps, Wonder Web Ware : Dream weaver, Edit Plus : File Zilla : Hootsuite, Sproutsocial, Social baker, Tweet Jukebox, Buzz Bundle : Mailchimp, Aweber, Mailpoet : SurveyMonkey, Formsite Summer Training & Experience  4 Week Summer Training in RELIANCE COMMUNICATION, Lucknow in 2007.  Week Summer Training in SOFTPRO INSTITIUTE LUCKNOW in HARDWARE &NETWORKING in 2008.  2 Week Summer Training in DOORDARSAN LUCKNOW in 2009.  4 Week Summer Training in UPTEC, Lucknow in 2010. Decleration I hereby declare that all the above given information are true to the best of my knowledge Date:11/12/2017 Place: Noida and belief.