Sourav Singh
PPC Executive
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Village - Bhawara, Post Office, Baroona, District- Kangra (H.P), 176025 Kangra
Education
Masters In Computer Applications(MCA)
Personal details
Sep 2016 - Jun 2019
PUNJAB TECHNICAL UNIVERSITY
Bachelor in Computers Applications
LinkedIn
linkedin.com/in/sourav-
Sep 2013 - Jun 2016
singh-
(BCA)
Skills
Employment
EXECUTIVE
Google ads
May 2019 - Jul 2020
NETSTERZ PRIVATE INFOTECH
Participated in Forming Effective Paid Search Strategies
Launched and Optimized Various PPC(Google, Bing, Fb)
Campaigns
Involved in Keyword Selection and Audience Targeting
Monitored Budget and Adjust Bids to Gain Better ROI KPIs
Tracking to Assess Performance and Pinpoint Issues
Bing ads
Facebook Ads
Tik-Tok Ads
LinkedIn Ads
Search Engine Optimization
Amazon Ads
Reports for PPC Management
Conducted A/B Testing across Ads & Landing Pages Client
Languages
Handling in Upwork & Skype Chat
SEO EXECUTIVE
Jul 2020 - Jan 2022
SBP GROUP DIGITAL MARKETING
Research and Analyzed Competitor Advertising Links Develop
English
Hindi
and Implemented Link Building Strategy Worked With the
Development Team to Ensure SEO Best Practices are properly
Implemented in Newly Developed Code
Recommended Changes to Website Architecture, Content,
Linking, and Other Factors to Improve SEO Positions for Targeted
Hobbies
Listening Music
Keywords
Playing Volleyball
Executed Tests & Analyzed Data and Results in Order to Achieve
Maximum ROI in Paid Search Campaigns
PPC Executive
Jan 2022 - Present
Geek Informatic & Technologies Private Limited, Mohali
Client Handling and Campaign Planning
Creating and planning a variety of PPC campaigns across a
range of digital channels
Overseeing existing campaigns and making recommendations
on how to optimize them
Analyzing trends and making data-driven decisions
Writing engaging copy for AdWords
Making creative suggestions for advert templates
Account management of clients
Relationship building and business development
Producing detailed analysis and reports of campaigns
Presenting data and reports to a range of audiences.
Certificates
The Fundamental Of Digital Marketing
Google Ads Display Certification
Google Ads Display Certification
Shopping Ads Certification
Google Ads Video Certification
Google Ads Search Certification
Google My Business
Declaration
I consent to the processing of my personal data for the purpose of
recruitment for the position to which I am applying.
Mountain Tracking
