Swapnil

Managed an advertising budget of $5+ Million annually (positive ROI) across Facebook, Google, LinkedIn, Twitter, Taboola, Reddit, Apple Ads, Snapchat and Tinder. Creating tactical plans based on an experimental and scientific approach for brands like Skyscanner, Airbnb, Brainly, Clio, Schedugram & 50+ small startups. I'm experienced in full-funnel digital marketing and data analysis and I specialize in driving Brainly's paid growth through online activities around challenging goals and using innovative techniques.

Scaling Brainly's international reach from 100M unique users monthly up to over 150M. Growing Brainly.com in the United States (the flagship website of the Brainly Group) from the 3 million to 12+ million monthly visits. Setting up and continuously improving the effectiveness and efficiency of growth & digital marketing activities. Operating according to the Lean Startup approach (fast iterations, data-driven decisions).

Specialties: PPC (strategy and execution: Google Ads, Facebook Ads, Bing Ads), Growth Strategy (creation and execution), Web Analytics (tracking, reporting, recommendations) & CRO (Conversion Rate Optimization).