Ingrid Tambunan

Having gone to school and university abroad, I come from a strong international background.

As a worker, I am an independent self-starter that flourishes both in a team, or working as an individual.

Studying and working in a creative field has taught me strong problem solving mentality and able to think out of the box and roll with the punches.

Because I've always been insatiably curious, I love learning. Over the years I've become a fast learner who is always eager to learn new skills.

My interests include discovering current trends and pop cultures, which was sparked by an academic background in sociology. 

My experience working in Indonesia has taught me plenty about the Indonesian market, of which I am quite well versed.

Other than communications and marketing, my experiences include film producing, linguistic projects and event management. Past experiences include:

Brand Strategist | Label Ideas & Co | Jakarta, Indonesia

• Research and perform insight analysis as a foundation for brand and communications strategy.
• Plan and develop communications and activation strategies based on brand objectives, gravity and guidelines.
• Plan and develop brand communications strategies through digital channels. Plan content content strategies for brand digital channels.
• Plan and develop UI/UX strategies for brand websites.

Marketing & Communications Coordinator for Opera Ainun 2018 (Project Based) | PT Opera Ainun Inc | Jakarta, Indonesia

• Develop brand identity and strategy, plan and execute brand application throughout all marketing efforts.
• Develop and execute marketing strategies to ensure effective and maximum communication towards intended target market.
• Develop media strategies and manage external communications channels to ensure the brand message is broadcasted accurately.
• Manage and oversee team members in the Marketing and Communications team.

Marketing Manager | DM ID Group | Jakarta, Indonesia

• Develop strategies and tactics to increase awareness and generate leads. Maintain and manage the company's brand identity to ensure consistent implementation throughout all external communications.
• Deploy successful marketing campaigns and own their implementation from ideation to execution.
• Experiment with a variety of organic and paid acquisition channels – content creation, content curation, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more.
• Produce valuable and engaging content for DM ID Group's website and social media that attracts and converts DM ID Group's target demographics.
• Build strategic relationships and partner with key industry players, agencies and vendors.
• Be in charge of marketing budget and allocate/invest funds wisely.
• Measure and report performance of marketing campaigns, gain insight and assess against goals.

Film Producer | Various Student Films | Indonesia & UK

Undertook all aspects of the filmmaking process, including fundraising and budgeting, coordinating and liaising with cast and crew, attaining all permits and legal consents, and overseeing all steps from pre to post production to produce three cross-genre films spanning three cities and two countries.