Jason Lerke

jasonlerke I see myself as a confident and friendly worker who is able to work on set tasks alone. I enjoy meeting new people and can work within a team environment when necessary. I am not hesitant in asking for help if I require it. I am a fast learner, allowing me the ability to gain a basic understanding of new skill sets quickly. I pay attention to the details, no matter how small. I actively seek to stay up with the industry’s changing pace, reading about emerging technologies and trends, as well as attending seminars and conferences to further improve the skills I use in my career. Employment Key Skills SEO/SEM Specialist – Groovy Media Limited Digital Marketing November 2015—March 2017 Performance-based marketing for large-scale marketing campaigns worldwide. Also included liaison with media buying companies, and a heavy focus on Conversion Rate Optimisation (CRO). Online Marketing Specialist – WebSpring Limited Over the years I’ve come to learn more about the many facets of digital marketing and how businesses can use it to grow online. My vested passion and interest to learn more over the years has led me to understand the intracacies of how to best manage online campaigns and strategies through self-driven knowledge, webinars and workshops. Strong Communication & Customer Service Skills Promoted to manage client’s online marketing needs, including Search Engine Optimisation (SEO), Search Engine Marketing (SEM), Social Media Marketing, Email Marketing and usability/UX testing and consultation. I am able to communicate my ideas to clients and colleagues alike, providing assistance in a collaborative manner. My attention to detail ensures that I cover all bases, while also describing details in a simplified format that can be understood by many. I have been frequently praised by clients who appreciate the assistance I offer to their queries or the work at hand. Front-end Web Developer – WebSpring Limited Google Analytics & Google AdWords January 2013—October 2015 December 2009—December 2012 Assist with flat PHP to CMS-powered website development projects, focusing in Social Media Marketing, Search Engine Optimisation and User Experience. IT Manager – Entirely Kiwi Limited October 2009—January 2010 Assisted with website operations, redesign and restructuring to provide a robust platform that could grow as the business moves in to other territories. Web Platform Engineer – indieTorrent.org, LLC July 2008—July 2011 Worked to develop features on the web platform to provide independent artists tools to digitally distribute their songs and content. Freelance Web/Graphic Designer – Jason Lerke August 2007—December 2010 Provided web development and graphic design services to businesses in Hamilton, New Zealand. I have attained my Individual Qualification certifications from Google for both Google Analytics and Google AdWords, which reflects my in-depth knowledge and experience with these tools. These are required to be renewed every 12–18 months, which I am eager to keep throughout my professional career. Education The Open Polytechnic of New Zealand 2007—2010 Bachelor of Applied Sciences (Information Systems & Technology Major) Certificate in Web Design and Writing Level 5 Vision College (ATC New Zealand) 2006—2007 Diploma in WWW Page Programming and Design National Certificate in Computing Level 3 (NCC3) All Skills Development HTML5 MySQL Sass / Less ActionScript 3.0 (Flash/Flex) CSS3 JavaScript (incl. jQuery) & AJAX XML PHP Version Control (SVN, Git) WordPress Drupal Practical Project Management Server administration – basic Customer Support & Liaison Data Analysis Content & Media Software Content Writing (English) Search Engine Optimisation Search Engine Marketing Social Media Marketing Email Marketing Google Analytics Google Tag Manager Usability Consultation & Optimisation User Experience User Testing Conversion Rate Optimisation Adobe Creative Suite Photoshop, Illustrator, InDesign, Flash Adobe Acrobat Microsoft Office Optimizely Hotjar Visual Web Optimizer (VWO) Google Analytics Google AdWords Bing Ads Yahoo Gemini Campaign Monitor References are available on request. Thank you for your time and consideration for this position. You can get in touch with me through one of the following options: - - jason.lerke jasonlerke.com nz.linkedin.com/in/jasonlerke jl