UDITA SHAH
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Hello,
I would like to introduce myself as someone with about 18 years of experience who has worked in several roles
across the width and the depth of the organization. In my different roles I have been responsible for both the
administrative as well as the revenue side of the business, with a large part of my experience in market research.
My core strengths include but are not limited to:
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Managing operations for teams of 150-200 people
Managing teams involved in multiple areas of business
Managing end to end projects, from Idea to implementation.
Great interpersonal relations with vendors and clients
Being equally comfortable with the quantitative and qualitative aspect of work.
Worked in sales and HR roles
Internal training across stakeholder – freshers, induction trainings, mid management technical trainings,
and senior management trainings
I have worked in start-up environments where learning means rolling up your sleeves and getting things done, as
well as established companies, where following the processes, working within the role, and the ability to work in
large teams is a must. I have also worked in the social sector where I have managed the operations of 10 centers
across Pondicherry where I have used my corporate learning to implement processes for the greater good.
I have worked on assignments in slightly more diverse fields of business-like Business Operations, Sales and HR,
during breaks that I have had to take to focus on my child’s development.
I am sure the rich experience I have will add value to the role and I will also be able to contribute to in multiple
ways to the organization that I join.
Looking forward to hearing from you,
Udita
UDITA SHAH
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EXPOSURE TO AREAS OF BUSINESS
Teaching | Process Streamlining and Consulting | Account Management | Market Research
Serve as a primary point of contact for clients across multiple organizations, roles and functions.
Client
Interface for understanding client requirement and integrating the objective with the research
servicing
design and deliverables.
interface
Worked with clients across several industry verticals - E-Commerce, Technology, FMCG, Banking
and Finance, Fashion and Jewelry and Consulting firms
Ten years of team handling experience, including 2 years of managing a branch
Team
Management
Part of the steering group that decides the roadmap and strategy for a start-up
Have contributed to the product vision, planning and resource allocation for a start-up.
Entrepreneurial experience running a start-up and a family business
Serve as a primary point of contact for clients across multiple organizations, roles and functions.
Worked with clients across several industry verticals - E-Commerce, Technology, FMCG, Banking
and Finance, Fashion and Jewelry and Consulting firms
Key Interface for requirement gathering and analysis - mapping the requirement to define
Project &
Process
Management
business or research objectives.
Aligning project / research designs to requirements of both the stakeholders and the business.
Define and design solution – questionnaire design, field documentation, project process flow,
definition of project boundaries, documentation of the limitations of the solution
Regular review through-out the project lifecycle to ensure deliverables remains in line with the
solution design and definition sent to client.
Training experience for over 7 years, starting with fresher inductions, to training project
managers.
Managing induction trainings
Training
Marketing related subject matter trainings for cross functional teams working in different areas
of the business
Planning training requirement for staff and teams
Planned Human Resource requirement and managed hiring
HR
Streamlined the processes for HR finances and accounting for a start up
Managing part of the recruitment process for an MNC.
INDUSTRY EXPERIENCE AND CLIENTS
E-Commerce
Technology
FMCG
Banking and Finance
Fashion and Jewelry
Consulting firms
Other
ORGANISATIONS ASSOCIATED WITH
Program Manager – Satya Special School, Pondicherry, India
(2019 – till date)
Account Manager – North American Region, Bangalore, India
(2017 – 2019)
Account Director – Quantitative Research, Research Services Bureau, Bangalore,
India
Operations – Transnoesis Technologies Private Limited, Pondicherry, India (as
consultant)
(2015 – 2016)
(2014 – 2015)
Senior Manager – Quantitative Research, Research Services Bureau, Bangalore, India
(2011 – 2014)
Insight Consultant, Brandscapes India Pvt. Ltd, Mumbai, India
(2008 – 2010)
Sales and Recruitment, Human Factors International Pvt. Ltd, Pondicherry, India
(2010 – 2011)
Assistant Project Manager, Cross-tab Marketing Services Pvt Ltd, Mumbai, India
(2005 – 2008)
Research Executive, IMRB International, Mumbai, India
(2004)
LANGUAGES KNOWN
English
French
Tamil
Hindi
Sanskrit
Gujarat
Bengali
EDUCATION
Masters of International Management
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BA in Psychology and Political Science
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ACHEIVEMENTS
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Responsible for organizational level process development and streamlining (2011, 2014, 2016)
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Received special recognition for managing Pan India project across 347 locations and 29 states to evaluate the
Sustainability of Handicraft Clusters for the Government of India. (2010)
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Conducted brand positioning workshops for Akruticity. (2009)
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First few studies in India with IAMAI to understand the online consumer landscape in the India (2007)
UDITA SHAH
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Collated and managed an online consumer panel in India with 65000 consumers. (2006)
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Transactional data from one of india’s largest ecommerce websites and primary research were integrated to
give the client deep understanding of the consumer behaviour and mindset.
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Youngest presenter in “Segmenting Online Sellers and Understanding their Inflection points” at the 16th
annual MR Works! Seminar by Market Research Society of India. (2005)